Being an exclusive photo-sharing platform, Instagram rapidly gained popularity across the globe. Today, Instagram is one of the most powerful social media advertising platforms with a billion active users. Instagram stands next to Facebook in terms of the number of users.
How Instagram Could Benefit my Business?
Out of all the types of content, visual content is the most stimulating and engaging one. There have been studies carried out which said visual content engages people by over 600%. Instagram is all about visuals; images and videos and it offer you the biggest visual platform on social media for your products and services..
Standing next to Facebook, Instagram with 1 billion users has the second-highest number of subscribers in all of the social media platforms. This humongous number of users gives your business a vast outreach.
So far no social media platform gives you an engagement rate which Instagram gives. With 4%, Instagram has the highest average engagement rate amoung all the social media platforms which is a whopping number as compared to less than 0.1% of others.
Instagram Ad Formats
Instagram as an Ad platform has a wide range of Ad formats that meet your various marketing objectives.
A picture speaks a thousand words. Make an incredible Ad copy with a clean image and a hue of colors.
Stories have become a hit since its launch in mid 2016. Reach out to over 400 million accounts with incredible stories of your product through the Stories Ad format.
One of the Ad formats being widely used on Instagram is video Ads. Promote your business with amazing video Ads which could go upto 60 seconds.
The Ad format visually inspires your audience to browse and purchase products. Collections Ads support both images as well as video formats.
Nothing matches a carousel Ad on Instagram. Let your customers experience the feel of turning a high-quality catalogue, swiping through the sharp and clean images of your products.
Why Our Clients Choose EvenDigit As Their Digital Marketing Agency
I would like to thank you and EvenDigit for their excellent work and strategy. I would definitely recommend your services to my friends too. Once again thank you for your fabulous work.
I appreciate the work done by you and your company. I know that it was a challenge to sell my products online but you guys did it. Thank you.
EvenDigit were able to deliver committed SMM work with great results. Within a very short time our website was showing at the top of the page one on Google.
On the feedback, I think things are going well. Sandeep and Azhar do good work. You also understand that customer satisfaction is the key to your company’s success So really happy to work with you on this project.